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Integrating a Blog into your business website can offer many powerful advantages to your Web presence. Blogging is an efficient way to share current information and business concepts, a quick way to display your latest services, products and promotions, and most of all, a very effective means to connect to your site visitors.

Here’s why I recommend Blog integration into your current business site:

It’s Easy
A Blog is as easy to add to your current site as adding an additional navigation link to your menu. As for the management of the Blog content, if you can navigate the Web, and know how to use any word processing software, then you can most assuredly use the blogging software to manage the content of your Blog.

Blogs are Easily Customized
Most Blog software providers offer templates, plugins and widgets designed to add targeted functionality to your Web site’s specific needs. Your Blog can be easily customized to your required functions and altered to match your current site’s design. Here is an example of a Blog driven Web site where all content is managed by a WordPress Blog.

People Love to Connect
Your Web site’s Blog can reveal a human side to your business. Visitors love helpful, insightful information and will usually read every word. If your audience finds your Blog content to be interesting, engaging, and of relevant worth, and they can genuinely relate with you, then they will naturally connect with you. This connection will result in inbound return visitors; a powerful SEO benefit. Not only will they subscribe and link to your Blog, but they will comment and leave feedback. By allowing visitors to post real-time feedback, you can quickly measure your site content’s successes and failures and more easily and quickly adjust your Web and business agenda according to what they want.

Blogs Organize Information
Blogs encourage the organization of information into tags, keywords, categories and sub-categories which are easily found when searched on your site and easily indexed by search engines. Search engines love blogs. The most recent content, or post, is automatically presented to the visitor at the top of the page. The number of posts can also be limited per page. The older content is automatically organized and archived, but is still available to the site visitor.

It’s Cost Efficient and Effective
Blog software is FREE and so are most of the opensource plugins and templates. To find out more about Blog integration please contact us today.

Static Web sites have some positive SEO advantages over most blogs, and blogs have certain SEO advantages over static Web sites. You can have the best of both worlds by integrating a blog into your current site. A WordPress blog powered site allows you to post blogs and manage static pages.

With WordPress blog integration you get:

• Better Search Rankings – Blogs naturally attract search engine traffic.
• Overnight Ranking Power – Blogs give you an immediate feed straight into the Search Engine Results Page.
• Long Term Ranking Power – The longer you keep a static page, as long as it’s not a deep subpage, the stronger it will usually get.
• A Content Management System – Manage the content on static pages as well. (Powered by WordPress.)

As a web developer for more than 10 years, I’ve seen a lot of “solutions” and I’ve tried to create some of my own.

Each solution has been created to solve a problem. Yet with each solution comes problems. In order to help the “masses” the solution is general and not exactly what you want. Yet a completely custom solution can take quite a bit of time and money.

Our quest is to find a general solution to build a custom website. The website needs the most common aspects of a website, yet needs the ability to add completely custom features.

A WordPress Integrated Blog Site is the perfect blend of common features and customizable features.

Whether a website owner needs a few pages to display their contact information or a completely dynamic website with thousands of pages, this solution is applicable to everyone who wants a successful online presence.